Healthcare facility billboards: permanent low-cost marketing

Three ways to elevate your brand through healthcare facility branding

Three ways to elevate your brand through healthcare facility billboards

A unique feature in Brooklyn — our driveway!

Here in Brooklyn, having a driveway is pretty rare. So when people come by our old brick rowhouse, it’s often the first thing they mention (other than noting that I need to sweep the sidewalk more often!).

But we take our driveway for granted – we never think about it. It’s just somewhere we park the car every day.

Healthcare facility billboards: the asset you already own

In a similar way, many healthcare providers have a major marketing asset that they overlook – their facilities. 

example of healthcare facility billboards

Got big blank walls on your facility? Turn them into rent-free healthcare facility billboards!

Here are three ways to turn your facilities into major brand platforms and generate thousands of impressions: 

Facility wall billboards

Large blank exterior walls can be used as permanent, rent-free healthcare facility billboards. They offer a great opportunity to build brand awareness, promote community health, and draw attention to your facility.

Eye level posters

Eye level media works well for engaging pedestrians – think subway station posters. The messages can be longer, and combined with simple calls to action, such as “come on in”.

Learn more about our healthcare advertising and media strategy services ››

Entrance graphics

Take a careful look at your facility entrance. Does it feel welcoming, or does it feel cluttered and neglected? An attractive entrance validates a prospective patient’s decision to enter, and sets the tone for their experience at your facility. 

About us

LevinsonBlock is a Brooklyn-based healthcare marketing agency that specializes in mid-sized organizations. Click here to subscribe to Brandscape, our twice-monthly newsletter on healthcare marketing.


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